New Peugeot 208 and e208 Prices and Equipment!

Published on 07th November 2019 at 11:15

Peugeot Ireland have released pricing for their new 208 and e208 ahead of its first deliveries in early 2020.


Prices start from €18,300 plus delivery related charges, for the Active 1.2 PureTech 75bhp model. The e-208 Active version retails from €27,334, plus delivery, inclusive of the SEAI grant and VRT relief. 


Trims & Engine range


Three trims are on the menu, Active, Allure and GT Line, with four petrol and one diesel engine available. Two petrol 1.2 PureTech engines with 75bhp and 100bhp, via a 5-speed, 6-speed manual transmission respectively. There is also an 8-speed automatic, 1.2 PureTech with 130bhp for those who like a little more oomph. Diesel is offered in a 1.5 BlueHDi 100bhp 6-spd manual.




The all-electric powertrain is available across Active, Allure and GT Line trims, with the flagship GT version exclusively fitted with the zero-emissions unit. The 100 KW (136 bhp) electric unit with 50kWh battery, develops 260 Nm of torque from 0 km/h, for instant response.


Three drive modes, Eco, Normal and Sport, are provided on the e-208 and drive range is up to 340 km, in accordance with the latest WLTP (Worldwide harmonised Light vehicles Test Procedures) certification. The battery is guaranteed for 8 years or 160,000 km, for up to 70% retention. Interior and boot-space are identical to the Internal Combustion Engine (ICE) versions as the batteries are distributed under the floor pan. 


Standard equipment from the Active 1.2 PureTech 75bhp 5-spd version includes:

  • 16” alloy wheels
  •  Tyre pressure monitor
  • Spare wheel (ICE versions)
  • ESP with Hill Assist
  • Multifunctional leather steering wheel
  • Hands free start
  • Alarm
  • 6 airbags
  • Air conditioning
  • Comfort seats
  • Cruise control and speed limiter
  • Extended traffic sign recognition
  • Auto headlamps
  • DAB radio
  • Rear parking sensors
  • Peugeot i-Cockpit interior (7” touchscreen, Mirrorscreen, USB socket, compact steering wheel and customisable digital heads up display)
  • Smartphone holder. 


The Active e-208 trim further features:

  • Automatic climate control
  • Front central armrest
  • 2 USB sockets in the rear
  • Electric parking brake
  • Auto wipers
  • Advanced automatic emergency braking system.


The Allure 1.2 PureTech, 100bhp 6-speed, from €21,450 plus delivery, benefits from:

  • ·  Electric folding mirrors
  • Electro-chrome rear view mirror
  • Automatic climate control
  • Front central armrest
  • 2 USB sockets in the front and 2 USB sockets in the rear
  •  Electric parking brake
  • Auto wipers
  • Front and rear parking sensors


All Allure models also have as standard half-TEP upholstery, rear electric windows, rear door privacy glass and quartz 3D instrument cluster.


The GT Line 1.2 PureTech 100bhp 6-spd model, from €23,595 plus delivery, adds:

  • 17” alloys
  • Frameless electro-chrome rear view mirror
  • Full LED headlamp
  • LED side indicators
  • High beam assist
  • Reverse camera with Visiopark 180
  • Ambient lighting
  • Full grain leather multifunction steering wheel
  • GT Line badge and styling. 


The top-of-the-range GT e-208 retails from €32,660, inclusive of SEAI grant and VRT relief, and has as standard:

  • Hands-free access
  • Active Blindspot Detection
  • Alcantara fabric with half leather-effect
  • Front passenger seat height adjustment
  • Heated seats
  • GT badging and styling.  


Colin Sheridan, Sales and Marketing Director at Gowan Distributors, Peugeot Importer in Ireland, said: “The all-new 208 is the first vehicle in Peugeot’s line-up to fulfill the company’s new philosophy of ‘choose your Peugeot model, choose your petrol, diesel or electric powertrain.’ We very much look forward with confidence to the arrival of the new 208 and e-208 and the new-201 registration plate.”