Honda Ireland sponsor Today with David McCullagh

Honda Ireland, part of Gowan Group, has announced its sponsorship of the ‘Today 
with David McCullagh’ show which airs weekdays on RTÉ Radio 1. 
Broadcasting directly after Morning Ireland in the time slot of 9am to 11am, ‘Today 
with David McCullagh’ is one of Ireland’s biggest radio shows. The programme 
features analysis and debate around the top national and international stories of the 
day, spanning news, politics, sport and entertainment. It also features regular advice 
segments on money, travel, food and health with ‘The Gathering’ panel wrapping it 
all up every Friday. 
Brokered by WPP, the sponsorship consists of 6 x 10-second sponsor-credited stings 
every weekday morning and sponsor-credited promos in Morning Ireland, Liveline, 
Brendan O'Connor, Louise Duffy and Inside Sport as well as listen back sponsorship 
and homepage sponsorship. 
John Saunders, Managing Director at Honda Ireland, said: 
“We're delighted to partner with ‘Today with David McCullagh’ and RTÉ Radio 1. 
This partnership gives Honda valuable national exposure to Irish motorists each 
weekday. Honda has built its global reputation on quality, reliability and 
dependability, values that are mirrored in RTÉ Radio 1's commitment to trusted 
journalism and informed news coverage, making it a natural partner for our brand. " 
 Tara Farrell, Sponsorship Manager, RTÉ Radio said: 
“RTÉ Radio 1’s refreshed schedule and strong listenership continue to attract leading 
brands to its sponsorship portfolio. We are delighted to welcome Honda as sponsor 
of ‘Today with David McCullagh’, joining a roster of high-calibre partners that 
recognise the unique value of connecting with RTÉ Radio 1’s loyal and engaged 
audience." 
Gowan Auto, is also the exclusive importer and distributor of Alfa Romeo, Citroën, 
DS Automobiles, Fiat, Fiat Professional, Jeep, Leapmotor, Opel, and Peugeot in the 
Republic of Ireland. Gowan Auto is a member of the family-owned holding company, 
the Gowan Group, and recently made a significant commercial investment in a new 
Citywest premises, to future-proof the business and to meet its dealer partners’ sales, 
parts, technical and after-sales needs, more readily. The company has set its sights 
on considerable, sustainable growth in the coming years, with much emphasis being 
placed on strengthening its franchise Dealer Networks. 
Photograph from Left to Right: Tara Farrell, Sponsorship Manager RTÉ, David 
McCullagh, Ciaran Cusack, Communications & Brands Manager, Honda Ireland, John 
Saunders, Managing Director, Honda Ireland